About Hive Lotto
Hive Lotto was created by Tonbridge and Malling Borough Council to take the red tape out of lottery fundraising, helping our community raise much-needed funds for the causes closest to their hearts.
5 top tips for recruiting Hive Lotto players
Top Tip #1: Set a target
Set yourself a target. This will help keep you focused and measure success. Your target could be weekly or monthly; it could aim to recruit 10% of your audience, or 10 people every week. Make it realistic for you. Follow our tips below to help you reach your goals.
Top Tip #2: Email
Send our ready-made email template to your email database. Use an eye-catching subject line and include a request for them to support you through Hive Lotto. Remember to include a link to your Hive Lotto page.
Top Tip #3: Link on your website
Put your lottery URL on your own website. That way your supporters can find your lottery page without you having to reach out to them.
Hive Lotto announces £250 Christmas bonus.
Hive Lotto – Tonbridge & Malling Borough Council’s (TMBC) community lottery – has today announced that they’ll be giving away £250 to the community group who recruits the most Hive Lotto players between October 16th and Midnight on Charities Day, December 15th.
The competition is open to any of the fantastic causes already raising money through Hive Lotto, as well as any new causes who join between today and the closing date.
“We are delighted to announce a fantastic new Christmas bonus of £250 for the good cause that recruits the most new players. It’s a great opportunity for the causes to raise new funds– in addition to being in with a chance of winning the £250 they will also benefit from the increased income the new players will create. We’ll be giving community groups lots of tips to help them along so make sure you check out our new blog!” Adrian Stanfield, Director of Central Services for TMBC.
Here’s an email template to help you recruit players
Hi [First Name],
Support us through Hive Lotto and you could win up to £25k each week!
We’ve joined Hive Lotto! A community lottery that is helping us raise vital cash for our community. We’d love you to support us by buying tickets!
4 Reasons Why You Should Invest In A Blog
With the rise of Social Media it is now even easier to distribute and share information about your charity or cause. Charities are starting to embrace the digital space by creating unique viral campaigns, reaching millions of people all around the world… but what about Blogs?